"[449][455], In June 2020, YouTube banned several channels associated with white supremacy, including those of Stefan Molyneux, David Duke, and Richard B. Spencer, asserting these channels violated their policies on hate speech. The FTC also directed creators to its original complaint against YouTube, identifying channels and video content that they considered to be under COPPA that was the basis of their case. #LoveNotes: Return To Sender (ft. 2HYPE, Brittany Broski, ElleOfTheMills, … [332] In 2012, YouTube's revenue from its ads program was estimated at $3.7 billion. The term "Elsagate" was coined on the Internet and then used by various news outlets to refer to this controversy. [410], YouTube's policies on "advertiser-friendly content" restrict what may be incorporated into videos being monetized; this includes strong violence, language,[411] sexual content, and "controversial or sensitive subjects and events, including subjects related to war, political conflicts, natural disasters and tragedies, even if graphic imagery is not shown", unless the content is "usually newsworthy or comedic and the creator's intent is to inform or entertain". YouTube gave flat earth theories, miracle cures, and 9/11 trutherism as examples. [439], University of North Carolina professor Zeynep Tufekci has referred to YouTube as "The Great Radicalizer", saying "YouTube may be one of the most powerful radicalizing instruments of the 21st century. Most content is generated and uploaded by individuals, but media corporations including CBS, the BBC, Vevo, and Hulu offer some of their material via YouTube as part of the YouTube partnership program. Given the volume of content uploaded on our site, we think this is by far the most effective way to make sure that the tiny minority of videos that break the rules come down quickly. Every account comes with powerful features like spam filters that block 99.9% of dangerous emails before they ever reach you, and personalized security notifications that alert you of suspicious activity and malicious websites. A spokesperson explained that "any content—including comments—that endangers minors is abhorrent and we have clear policies prohibiting this on YouTube. As a result, social and community features such as end screens and other widgets, notification functions, and comments are disabled, and videos can only be monetized with contextual advertising based on the video's metadata. [340][341] In November 2009, YouTube launched a version of "Shows" available to UK viewers, offering around 4,000 full-length shows from more than 60 partners. In January 2015, Google announced that 360-degree video would be natively supported on YouTube. [76], In October 2015, YouTube announced YouTube Red (now YouTube Premium), a new premium service that would offer ad-free access to all content on the platform (succeeding the Music Key service released the previous year), premium original series, and films produced by YouTube personalities, as well as background playback of content on mobile devices. [394] The use of Content ID to remove material automatically has led to controversy in some cases, as the videos have not been checked by a human for fair use. [398] YouTube has cited the effectiveness of Content ID as one of the reasons why the site's rules were modified in December 2010 to allow some users to upload videos of unlimited length. [294] While YouTube's revenue-sharing "Partner Program" made it possible to earn a substantial living as a video producer—its top five hundred partners each earning more than $100,000 annually[295] and its ten highest-earning channels grossing from $2.5 million to $12 million[296]—in 2012 CMU business editor characterized YouTube as "a free-to-use ... promotional platform for the music labels.